1 in 10
This was after initially entering as one of 200 and then competing in the second stage with £2,000 as one of 25 semi-finalists. Now as 1 of 10 finalists I have from until February next year, along with £10,000 of prize money, to make as much progress with Nimble as possible.
My plan? Start product testing with over 150 volunteers in 1 month, develop accessible product packaging with a professor at a nearby University in parallel with that, go to another international trade show in Germany in October (read about my last one over here on the Version 22 blog), shoot a promotional video and begin full blown production.
So in other words… lots to keep me busy.
I think the format of challenge prizes is brilliant; giving funding in incremental stages and expecting contestants to reach a certain number of milestones. After all deadlines (and money) make things happen don’t they?