Starting with your ducks everywhere

I was at a tradeshow a week ago selling a product that didn’t exist.

Well, more accurately I was accepting pre-orders for a product that hasn’t been made yet.

In fact the packaging hasn’t been sorted either now I think about it.

Risky? Maybe, but this was a deliberate move I made to give me the kick up the proverbial I needed to get this particular product, Nimble, into production. Afterall what better motivation than heaps of waiting customers?

Sometimes waiting until you have all your ducks in a row will slow you down, and even stop you moving entirely. Instead it might be best to just start with your ducks everywhere and play catch-up along the way.

After-all, nobody ever won a marathon by waiting until condition were perfect before taking their first step, did they?

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